Honda is one of the best as well as a leading company in the market, the which is producing well with the help of all the latest and innovative technologies. Apart from automobile, Honda is one of the best and the Largest producer of engines. Honda was the one, the which Compete with Nissan and achieved the highest productivity. Honda was the first Japanese-based automobile manufacturer, the which produced the luxury-based brand. This company is thus working well and generating effective outcomes. Apart from this, numerous threats as well as Weaknesses are there the which plays an Important role in weakening this company. Therefore, in order to analyze the weak areas and to highlight the strong areas of a company, SWOT analysis is done the which results in better and productive outcome. (Dyck & Neubert, Pg 624, 2008)
Below mentioned is the SWOT analysis of the Honda Company.
Strengths
• High and powerful research and development R & D
• Innovation
• Best market share leadership
• Strong and powerful brand equity
• Different and unique products
• One major strength is the revolutionary engine technology with the help of the which Honda is Gaining success day by day
• Popularity is termed as one of the best strength of the which results in betterment for the company
Weaknesses
• Cost structure of the Honda is high as compare to other automobile manufacturers
• Apart from Nissan and Toyota, Honda requires privileged purchase deposit
• Honda focus more on international deposits as compare to domestic deposits
• Civic model is Consider as one of the major weakness for the Honda Company
• Honda products are termed as inoffensive in terms of style and design
• Prices for non-luxury vehicles are far high as compare to other manufacturers
• In truck line, the Honda Company is not offering strong products and proposals
Opportunities
• Honda has the best opportunity to use its R & D in producing cars According to the needs and demands of Their customer. This is only possible Because of the increase is in demand for less pollution cars.
• Emerging markets is one of the best opportunity for this company
• Various models there are the which caters the lower segment
• Fuel efficiency is now a days termed as one of the best opportunity the which cans results in the best productivity for the company
• Alliances are the best opportunities for the Honda Company
• Honda cans increase of its production by focusing on sales and research
• cans They gain more popularity by doing better research and development
Threats
• One of the major threat is the economic slowdown
• All the external changes for instance taxes, politics as well as government are the major threats for the Honda Company
• Another threat is the lower cost competitors
• Price war is Also Consider as an Important Threat for this company
• Oil prices are contributing a lot Towards the loss of the Honda company
• Second movers are the major threat for the Honda company
• Substitute products are the major threats for the Honda company
REFERENCES
Aaron Frank, (2003), Honda Motorcycles, MotorBooks International, page 192
Bruno Dyck, Mitchell Neubert, (2008), Management: Current Practices and New Directions, Cengage Learning, page 624
Below mentioned is the SWOT analysis of the Honda Company.
Strengths
• High and powerful research and development R & D
• Innovation
• Best market share leadership
• Strong and powerful brand equity
• Different and unique products
• One major strength is the revolutionary engine technology with the help of the which Honda is Gaining success day by day
• Popularity is termed as one of the best strength of the which results in betterment for the company
Weaknesses
• Cost structure of the Honda is high as compare to other automobile manufacturers
• Apart from Nissan and Toyota, Honda requires privileged purchase deposit
• Honda focus more on international deposits as compare to domestic deposits
• Civic model is Consider as one of the major weakness for the Honda Company
• Honda products are termed as inoffensive in terms of style and design
• Prices for non-luxury vehicles are far high as compare to other manufacturers
• In truck line, the Honda Company is not offering strong products and proposals
Opportunities
• Honda has the best opportunity to use its R & D in producing cars According to the needs and demands of Their customer. This is only possible Because of the increase is in demand for less pollution cars.
• Emerging markets is one of the best opportunity for this company
• Various models there are the which caters the lower segment
• Fuel efficiency is now a days termed as one of the best opportunity the which cans results in the best productivity for the company
• Alliances are the best opportunities for the Honda Company
• Honda cans increase of its production by focusing on sales and research
• cans They gain more popularity by doing better research and development
Threats
• One of the major threat is the economic slowdown
• All the external changes for instance taxes, politics as well as government are the major threats for the Honda Company
• Another threat is the lower cost competitors
• Price war is Also Consider as an Important Threat for this company
• Oil prices are contributing a lot Towards the loss of the Honda company
• Second movers are the major threat for the Honda company
• Substitute products are the major threats for the Honda company
REFERENCES
Aaron Frank, (2003), Honda Motorcycles, MotorBooks International, page 192
Bruno Dyck, Mitchell Neubert, (2008), Management: Current Practices and New Directions, Cengage Learning, page 624